Learn about Willow and the start of the Willow Style Company.
Willow was born in Idaho, started her company in Idaho and is raising her family in Idaho. Being a busy wife, and mother of four little ones doesn’t mean a humdrum life with no design aesthetic. In fact, Willow is demonstrating every day how everyday extraordinary men and women are living with style that they have created themselves.
Why Scandinavian style?
Minimalist. Straight lines. Clean muted tones. Is that Scandinavian? Suppose so. When Willow first began sharing her style through Instagram, her idea was “Basic Black and White”. With time, patience, consistency and the encouragement from her audience, Willow launched Willow Style Co. and dove straight down the rabbit hole of the modern, Scandinavian design aesthetic.